Southern Season


Southern Season is an iconic Southern retailer of gourmet foods and specialty gift items. In 2020, Southern Season pivoted its sales model from a brick and mortar to online gifting and mail-order. To help Southern Season make this transition, Food Seen implemented a strategic digital ads and social media marketing strategy.

Visit the Southern Season Website


Services in Detail

  • Built and managed digital ads (Google, Pinterest, Facebook, and Instagram) to increase brand awareness, website traffic, and drive sales
  • Completed a professional photoshoot to provide updated imagery for the client to use in their holiday print catalog and in product listings online
  • Developed high-quality content and copy geared towards the interests of established and target audiences
  • Daily social media management and engagement to attract a new audience and maintain existing fan loyalty


Content Creation Digital Ads Professional Photography Social Media Marketing


Peak weekly ROI on a single Google Ad


Annual sales directly attributed to digital ads created by Food Seen


Increase in Instagram followers in a single calendar year

Next Project

Bubbles and Brisket

Public Relations Social Media Content Creation Digital Ads

Delivering a comprehensive digital marketing campaign for an annual food festival created for and by those who love to eat and drink merrily.

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